Email Marketing UK

Email marketing is critical to the success of your business.

It doesn't matter if your business is online or off, marketing by email will save you money, drive traffic to your Website, build customer loyalty, increase brand awareness, create sales, and increase your profits.

In fact, if you take into account that email is the most popular application on the internet, email marketing is probably even more important than your Website.

Before you start:

  • Understand your readers.
  • Personalised content produces the best results.
  • Do not leave an empty Subject line.
  • Do not use deceptive Subject lines.
  • A legitimate email address.
  • Provide a plain text email as well as an HTML version.
  • Supply a unsubscribe link within the email.
  • Be consistent in frequency when sending your emails.
  • Keep the same design format for every email.
  • Be creative.
  • Make it short.

The following solutions are all award winning email marketing solutions and considered the best in their particular field.


Software

constant
Constant Contact

No matter what size your organization, you can rely on Constant Contact to help you create email campaigns and online surveys that build lasting relationships with your customers. You really can’t go wrong using Constant Contact, the email designer is a fun and easy-to-use, the wizards make the process painless and if you get stuck there is a plethora of tutorials and help available.

Price:
Starting from $15.00 per month
Format:
Online Solution
 

arrow Visit the Constant Contact website

  Email Newsletters - 60 Day Free Trial

icontact

iContact

With over 22,191 customers, iContact is a leading on-demand email marketing service. icontact awardsiContact allows organizations of all sizes to easily create, send, and track email newsletters, RSS feeds, surveys, and autoresponders.
iContact is the most affordably priced email marketing software in the business. They even include valuable add-ons like a survey tool and an autoresponder.

Price:
Starting from $9.95 per month
Format:
Online Solution
  Visit the iContact website
  Sign up today for a 15 day free trial.
Try iContact now!

Books
Impartial Advice

Email marketing:

biz linkPromoting your products or services by email can be a powerful and flexible form of direct marketing. You can communicate your messages quickly and cheaply. You can also tailor your message to specific types of customer more cost-effectively than with paper-based marketing. More Info.

 

 



more stuff..

YouSendIt
YouSendIt makes it really easy to deliver files larger than what your email service may allow. Various subscription levels cover just about every file delivery need, and desktop applications as well as plug-ins make YouSendIt particularly convenient.
more info

GMX
Stay connected wherever you are! GMX Webmail gives you the freedom you need and the reliability you demand. Join over 10,000,000 satisfied users worldwide and receive:

* Unprecedented Spam Protection
* Maximum Virus Protection
* 5 GB E-Mail Storage Space

All of this, plus the convenience of one web-based solution to manage all your e-mails. 100% free!
more info

Email Marketing and the Law
New rules regulating and restricting the sending of direct marketing e-mails.
more info